Thursday, May 05, 2005

Disney's done a study


As Lindstrom sees it, there is a growing divide between youngsters weaned on computers and their parents, whom he dubs "the monologue generation."


Raised on more "passive" media, including TV, newspapers, radio and billboards, adults are content with linear entertainment experiences that unfold in a traditional story-like way. They are more patient (read: willing to wait in line) and, Lindstrom says, can cope with only about 1.7 channels of communication at once.


Children, by contrast, can simultaneously master 5.4 channels of communication (including surfing the Internet, text messaging and talking on the phone). They yearn for entertainment that is frenetic, multi-sensory and interactive. Used to video games that have different levels of play, they want to experience something new every time.


We knew this right? Now we have a number to place beside the idea. 1.7 channels vs 5.4 channels for kids.


What does that say for our children's church programing? Teaching? Caring? etc.


via.



3 comments:

  1. It's simple really, you just need to compensate the channels of communication with rigorous physical activity and discipline. If kids get distracted you make them do pushups or sit against the wall like they're on a chair but without the chair.



    Then make them run until they puke. That would really help take the focus away from the limited channels they get from church. But maybe church should be a place of limiting channels, of learning to focus and discipline yourself.



    Maybe, but I say make them do pushups anyway:)

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  2. Hey, you can always find me supporting the whole "Make the kids do pushups" argument.



    Apart from the exercise it give them, it's just fun to watch!

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  3. I love the way people 'discover' the obvious, then publish all kinds of data to support it.



    The phrase 'emperor's new clothes springs to mind. A powerful organisation will publish this stuff and no-one will say "that's a really dumb study - it's self evident". They assume the information is ground breaking because of the publisher. But hey, science hasbeen this way for several generations.

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